CST: 30/07/2016 11:44:58   

Little Caesars(R) Stuffed Crust DEEP!DEEP! Dish Pizza to Delight Cheese Lovers of America

131 Days ago

Pizza Chain Introduces First Ever 8-corner Deep Dish With a Cheese-stuffed Crust

DETROIT, MI --(Marketwired - March 21, 2016) - Little Caesars® Pizza, home of the $5 HOT-N-READY® and Detroit-style DEEP!DEEP!™ Dish, is taking its unique crisp-on-the-bottom crust to the next level with its new Stuffed Crust DEEP!DEEP! Dish pizza.

The new Stuffed Crust DEEP!DEEP! Dish is an 8-corner deep dish pizza topped with cheese and pepperoni and surrounded by a unique, crunchy crust that is loaded with even more gooey, melted cheese. This new limited-time pizza offering has over 75% more cheese than the regular DEEP!DEEP! Dish. Little Caesars' original Detroit Style DEEP!DEEP! Dish is an 8-corner, large pizza featuring a crunchy crust with caramelized cheese edges and topped with pepperoni and cheese. 

"Some of our customers said they wanted even more cheese, so we're giving them more cheese" said Rick Moreno, Senior Vice President of Innovation. "We took our regular DEEP!DEEP! Dish pizza and loaded more than 3 ½ feet of cheese right into the crunchy crust to create one of our most indulgent pizzas ever."

Starting March 21, the decadent Stuffed Crust DEEP!DEEP! Dish pizza will be available for a limited time for just $10 plus tax where applicable at participating locations. The pizza will be offered all day, and available HOT-N-READY between 4 p.m. and 8 p.m.

Of course, the $5 HOT-N-READY classic, a large 14" pepperoni or cheese pizza, and the $8 premium Detroit-style DEEP!DEEP! Dish continue to be available at every store, every day. No need to call ahead, no need to wait and no limit. In addition to this convenience, Little Caesars Pizza is known for its affordability, and was named the Best Value in America for the past nine years.**

About Little Caesars Pizza

Little Caesars Pizza, known for its HOT-N-READY® pizza and famed Crazy Bread®, is the largest carry-out pizza chain and fastest growing pizza chain in America*. Named "Best Value in America"** for the ninth year in a row, Little Caesars products are made with quality ingredients, like fresh, never frozen, mozzarella and Muenster cheese, dough made fresh daily in the stores and sauce made from fresh-packed, vine-ripened California crushed tomatoes.

Little Caesars is rapidly expanding in prime markets -- including internationally, and is providing an opportunity for entrepreneurial independence in a franchise system. In addition, Little Caesars offers strong brand awareness with one of the most recognized and appealing characters in the country, Little Caesar.

Little Caesars Pizza founders Michael and Marian Ilitch opened their first restaurant in Garden City, Michigan in 1959. In addition to Little Caesars Pizza, Michael and Marian Ilitch's companies in the food, sports and entertainment industries include: the Detroit Red Wings, Olympia Entertainment, Olympia Development, Blue Line Foodservice Distribution, Champion Foods, Ilitch Holdings, Inc., Uptown Entertainment, Little Caesars Pizza Kit Fundraising Program, and a variety of venues within these entities. Michael Ilitch owns the Detroit Tigers. Marian Ilitch owns MotorCity Casino Hotel.

For more information about Little Caesars, visit www.LittleCaesars.com or call 1-313-983-6000.

*Fastest growing pizza chain in the US -- based on net number of stores added 2008-2014 **Highest-Rated Chain -- Value for the Money" based on a nationwide survey of quick-service restaurant consumers conducted by Sandelman & Associates 2007-2015   

The following files are available for download:

(313) 268-0285
jill.proctor@lcecorp.com